BRIEF
To create awareness for the brand, I’m assuring and convincing moms of NESTLÉ MILO®’s nutritional credentials and nourishing energy promise for their kids.
To ignite the MILO® summer campaign, captivating content is crafted to explore the preference between consuming MILO® hot or cold. The campaign culminates with the creation of competition and winner posts for the MILO® winter campaign.
SOCIAL MEDIA CONTENT
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NESTLÉ MILO® Hot Vs. Cold – which side are you on?
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Turn their SIPS into GULPS by serving your kids a delicious cup or glass of NESTLÉ MILO® ! Yip, your little ones can have their breakfast with either #MILOHot or #MILOCold to help them go further!
Buy a NESTLÉ MILO® 500g or 1kg pack. Dial *120*2227# and follow the prompts and stand a chance to WIN instant prizes, Sportsmans Warehouse vouchers and get entered into a weekly NESTLÉ MILO® draw to win a smoothie maker!
It’s time to pick your side! 💚🏆
#MILOHot #MILOCold
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COMMENT BELOW WITH THE EMOJI THAT REPRESENTS YOUR TEAM
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How do you like to drink your NESTLÉ MILO®? Comment below with a snowflake emoji ❄️ for team COLD and a fire emoji 🔥for team HOT. Lets goooo! Which team are you on?
Buy a NESTLÉ MILO® 500g or 1kg pack. Dial *120*2227# and follow the prompts and stand a chance to WIN instant prizes, Sportsmans Warehouse vouchers and get entered into a weekly NESTLÉ MILO® draw to win a smoothie maker!

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Stand a chance to win 1 of 2 bush holidays for your family! + 500 Sportsman’s warehouse vouchers weekly
Buy any participating Nestle or Nestle Hot Chocolate Pack
Dial 120*2337# and follow the prompts to enter
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Did someone say bush break?!
Grab any participating NESTLÉ MILO® or NESTLÉ HOT CHOCOLATE PACK, Dial 120*2337#, follow the prompts and stand a chance to WIN 1 of 2 bush holidays for your family! PLUS 500 Sportsman’s warehouse vouchers weekly!
GO TAKE YOUR SHOT 💚🏆
#ItsGoTime #MiloGoFurther
T’s & C’s apply.
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INTRODUCING NESTLÉ MILO®’S 1ST TROLLEY DASH WINNER: ASNATH MANGENA – we’ll be sharing her experience here with you so be sure to follow us and tune in
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Congratulations to our first winner of the R20 000 Sportsmans Warehouse trolley dash, ASNATH MANGENA.
This competition is running every week for 12 weeks, so don’t miss your chance to WIN. You could win a R20 000 trolley dash for your school too!
Simply buy any participating pack of NESTLÉ MILO®, dial *120*541# and follow the prompts to enter.
GO FOR THE WIN! 💚🏆
#ItsGoTime #MiloGoFurther
T’s & C’s apply.